Bobby Boughton

Bobby Boughton is a versatile sales leader and cybersecurity expert with over 15 years of experience driving revenue and market share growth in the cybersecurity sector. As a Senior Account Executive at OTAVA, Bobby manages Azure and cybersecurity solutions, leveraging his expertise to drive sales and build strong partner relationships. His entrepreneurial mindset and strategic vision have consistently led to record-breaking sales performances and successful business turnarounds.

Beyond his leadership in cybersecurity sales, Bobby is a skilled researcher and analyst specializing in post-breach forensics and cybersecurity architecture improvement. With deep expertise in the MITRE ATT&CK framework, Bobby has conducted detailed forensic analyses of high-profile cyber breaches, helping organizations understand how attackers infiltrate systems and how security architectures can be improved. As the author of the Turn Back Time (TBT) Breach Analysis reports, Bobby provides critical insights into real-world cyberattacks, offering organizations actionable strategies to enhance threat detection, incident response, and long-term resilience against cyber threats.

Bobby has held pivotal roles in the industry, including Cybersecurity Product Executive at Rackspace Technology and Vice President of Sales at 3Sixty Integrated, where he led the company to its best revenue year, achieving 85% year-over-year growth. His ability to manage complex cybersecurity solutions across public and private cloud environments has been a cornerstone of his success. Bobby also co-founded Secure Business Capital, showcasing his entrepreneurial spirit and dedication to financial innovation in the tech sector.

A graduate of The University of Texas at San Antonio with a BBA in Business Data Systems & Accounting, Bobby also holds a Microsoft Certified: Azure Fundamentals certification. His commitment to continuous learning and professional development is reflected in his participation in leadership development programs and active engagement with industry peers. At MACROPRAXIS, Bobby combines his strategic sales expertise, cybersecurity research, and forensic analysis skills to further the institute’s mission of advancing cybersecurity innovation and strengthening organizations against emerging threats.